How Awardco + ScreenCloud Bring Recognition to the Workplace

If recognition occurs without an audience, does it resonate as powerfully? This question mirrors the age-old adage about the tree falling in the forest. 

Recognition is a critical component, not just in workplace satisfaction, but of individual happiness and organizational productivity. In fact, studies suggest recognition of success in the workplace can boost productivity by up to 22%, and reduce staff turnover by 31% (source). 

The partnership between Awardco and ScreenCloud is rooted in addressing this real - and often overlooked - gap: How to make recognition visible, meaningful, and accessible to your greater workforce, from the office to your deskless employees.

Recognition as core communication

Studies show that recognition and fairness are one of the most important and intrinsic motivators. And having perceived organizational support, in the form of recognition, has been shown to have a positive impact on both work satisfaction and personal well-being. (study)

Putting it in simple terms: Positive feedback results in positive impact on your workforce. 

When recognition is publicly visible, it creates a positive feedback loop, motivating others to emulate the recognized behavior. As such, recognizing that what gets acknowledged gets repeated could have a huge impact on behavior across the organization.

For the frontline worker, whose daily tasks often mean they miss internal announcements, visibility is paramount. Enterprise businesses need systems that broadcast appreciation where they are, not just where managers are sitting or in siloed corners of the business.

Awardco: Making recognition accessible

Awardco is designed as a unified platform to ensure all employees - from corporate office staff to deskless frontline workers - are recognized and rewarded in a meaningful and accessible way. 

Whether it’s workplace milestones such as onboarding, work anniversaries or hitting specific targets, through to personal achievements such as a new family arrival; Awardco offers a comprehensive suite of recognition programs. And because it integrates with popular internal comms tools, intranet platforms - and of course digital signage - it’s an excellent way to share the good news across multiple platforms. 

Of course, the fundamental recognition processes are the same (points-based, value-driven) across the workplace. But the methods of delivery and visibility can be tailored to different work environments.

Digital signage: Your visible communication platform

More and more businesses are discovering the benefits of digital signage as a tool to surface important communications. Whether this is a simple welcome screen in the office foyer, through to digital bulletin boards, live production dashboards and business intelligence interfaces.

ScreenCloud has been at the forefront of the screens that communicate revolution, connecting businesses large and small with their distributed workforces. 

Integrating recognition for maximum impact

The integration between Awardco and Screencloud is designed to be frictionless, eliminating the administrative overhead that often kills the consistency of internal communications. 

It operates on a powerful and intuitive principle: as soon as recognition is given and points are awarded within the Awardco platform, that recognition is formatted and published to the organization's network of Screencloud-managed displays in real-time.

But it’s is not simply a matter of displaying raw text. The sophistication of the integration lies in its automation and visual presentation. Screencloud is built to study the content of an Awardco recognition post - the recipient, the program, the associated values, and any accompanying image or GIF - and automatically generate an engaging, aesthetically configured design specifically optimized for the screen.

"Our integration with ScreenCloud takes recognition to the next level. By putting shoutouts on display, it keeps appreciation front-and-center and builds a culture of connection you see throughout each day,” so says Landon Johnson, Group Product Manager at Awardco.

For business users in HR, Internal Communications, or Operations, the benefit is immediate: they gain a real-time communications channel without needing to involve graphic design, manually download and upload content, or worry about screen specifications. They focus on fostering the culture of recognition within the Awardco platform, and the physical visibility of that culture takes care of itself.

As Mark McDermott, CEO and Co-Founder of ScreenCloud, highlighted, this seamless collaboration is driven by a focus on the user experience:

"By collaborating with specialised vendors, we can offer a superior product that is deeply connected to the needs of our users. Our goal is to make it effortless for customers to amplify recognition, ensuring that every shoutout translates directly into visible, morale-boosting content, especially for the employees who need it most."

This synergy means recognition is no longer just a moment but a cultural focus, visible in high-traffic areas where it can make the greatest impact.

Tools designed to improve workplace engagement

Employee recognition has long been treated as a standalone HR tool. The Awardco and Screencloud partnership redefines it as a core layer of internal communication. It’s a strategic decision to make employee value a fundamental component of the visual landscape of the workplace.

The strategic choice for business leaders is clear: do you want recognition to be a private event that must be actively sought out, or a public celebration that is passively absorbed by every member of your workforce? 

When it comes to the end goal for most business managers, it’s to build a more engaged workforce to improve everything from performance to output. 

And better communication is how modern businesses are bridging the gap between their digital recognition efforts and the physical reality of their workplace.

Awardco integrates with ScreenCloud via our app store - included with Pro and Enterprise plans.

Find out more - try ScreenCloud for free for 14 days or book a demo today.